Aereo Headed to Smart TVs

Mari Silbey —  December 6, 2012 — 1 Comment

Video Nuze VideoSchmooze 2012 Colin Dixon and Chet Kanojia

At yesterday’s VideoSchmooze conference in New York, Aereo CEO Chet Kanojia told the audience that his company will soon release more applications for the 10-foot television experience. Aereo is planning to launch apps for a variety of smart TVs shortly, and for adjunct TV devices, including the Roku. Aereo has a private channel for the Roku today, but will release a more complete experience for the device in the near future. Kanojia also noted that “conceptually” games consoles make a lot of sense for Aereo too.

To date, Aereo is still only available in New York City, and it continues to fight for its legal right to exist. Broadcasters want to shut Aereo down because the company gets around retransmission fees by assigning a tiny antenna to each customer and transcoding over-the-air signals for delivery over IP. So far the courts haven’t forced Aereo to close its doors, but the legal battle has only just begun.

Meanwhile, Aereo’s technology is sophisticated enough that I’m still theorizing the company has a back-up plan if its current business model doesn’t survive. Aereo also has an advantage in that its technology costs are minimal. Kanojia threw out one stat yesterday that drove home that point. He said that the cost of transcoding a single stream of video a couple of years ago was around $6,000. Today, that number is in the single digits.

One response to Aereo Headed to Smart TVs

  1. Is Kanojia a friend of low priced customer tv entertainer and he has plans to offer a marketing plan (as stated earlier by him) that suits the pockets of most or many people? or is he someone that could not be trusted??

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